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“It is fascinating to see how many people search for gambling games online. With an average of 30,000 searches each month for “online poker” in the United States, online poker is the most popular online casino game in America, so it’s fascinating to see the variation in interest in classic games across different states,” according to the report.
According to the latest estimations, the online gambling market will hit an impressive $172 billion by 2030. Software providers are among the main drivers of this significant growth and expansion of the industry. Newbies may not understand the role of these companies, but they supply the essence of casino sites – the games.
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Local Sports Betting Ad Spend: For local advertising, BIA forecasts ad spend for sports betting to reach $1.8 billion in 2022, a sizable jump of 80% from 2021. By 2024, BIA projects local ad spend for the category to total $2.9 billion. BIA’s Nicole Ovadia, says, “With New York and other larger markets making online sports betting legal this year, that has led to a significant increase in ad spending. BIA is also forecasting this vertical to grow significantly between now and 2024 when it will hit nearly $3 billion. This jump is dependent on California voting to legalize online gambling in 2023 and going live in 2024.”
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Customer support is fast and efficient, but the live chat service only runs from 06:00 till 00:00 GMT?—not ideal if you're a gambler who burns the midnight oil.