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In those states where iCasino is allowed, there’s plenty of money to be made. But building such an entity as an operator is far more involved than simply buying a web domain and declaring “open for business.” There are laws, regulations, marketing agreements, vendors, suppliers, compliance offers — all of which have to be on the same page just to open the virtual doors to your gaming paradise, let alone turn a profit.
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Levant says it’s ridiculous to have states, which benefit financially from sports gambling, regulating the industry. He says that while gaming companies may have messaging about betting responsibly, their goal is to make money. The only way to do that is to attract more gamblers who will bet more frequently. “If you’re going to have sports gambling, you can’t have the regulator also be a partner of the companies,” he says.
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“I'm confident there's plenty of room for growth,” said Jeffrey Millar, commercial director of North American operations for Evolution, an online casino content provider.
3. They also cover the negatives
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